HOW DSC helped an entertainment company deliver high-end electronics to three test markets
Flawless execution means no surprise endings or "whodunits" for these movie-lovers
A major entertainment conglomerate picked DSC Logistics to be their logistics partner in market trials of a high-end consumer electronics item across three U.S. cities.
DSC's work began by designing a customized supply chain for the product. That supply chain starts as the product – a TV set-top box system for watching movies at home – leaves the factory in Korea. Via a sophisticated IT interface, the entertainment company shares all incoming orders for the product with DSC as customers input them on the company's Web site.
Before shipping each unit, we download movies onto its hard drive, assemble the set-top box and run a series of quality checks. Then, we pack the unit into a consumer box along with cables, paperwork and components and FedEx it to the customer's house. If customers experience a problem with their set-top box, they can report it on-line. We respond by sending out a replacement for the defective unit, and making it easy for customers to return the defective part to the company.